In Early 2018 Axiom Equipment Group and Saskarc Equipment were merging their two companies. Julian Irwin Design was selected to design and develop an entirely new web presence for this merger. Axiom Equipment provides sales and rentals of small and large scale equipment mainly for the construction, mining and oil and gas industries. Working with internationally accredited organizations, Axiom Equipment have the unique ability to provide on-demand products for sale and rent. The new site required a full integrated e-commerce platform that could handle custom quoting functions as well as product purchases. This was reflected in a clean contemporary design that echoed Axiom’s ethos of supplying industry’s most reliable equipment fleet.
Additionally, to designing and developing the Axiom Equipment website Julian Irwin Design was tasked with designing the site in a frame work that was adaptable to be used on two other business segments, Avro GSE and Saskarc Fabrication. The design needed to be flexible enough to allow for individual character of each business segment to be applied.